We help brands with offline sales and long consideration journeys
escape the “DEATHZONE”
We help leaders find what is really driving demand and scale it profitably
About me:
I’m a former investment banker with over a decade of experience in financial modeling, trading, and asset pricing. Before founding Growth Dynamics, I worked as a Data Scientist at Skai and later as Measurement Manager and Principal Data Strategist at Oracle, helping global brands connect their marketing investments to real business outcomes.
That background taught me one thing: models only matter if they hold up in reality. In finance, I learned that theory often breaks the moment it meets the market. Marketing is no different.
At Growth Dynamics, we bring that same real-world discipline to measurement.
We’ve been on the side of operators, owning budgets, defending investments, and making trade-offs that theory can’t capture.
Our goal isn’t to build elegant models but useful ones that drive measurable impact and profitable growth.
Why This Matters For You
Most companies hit a point where growth slows even though spend keeps rising.
That’s because their measurement systems were built for precision on paper, not for decisions in the real world.
At Growth Dynamics, we focus on uncovering what is actually driving demand and helping teams scale it profitably.
We bring the analytical rigor of finance combined with an operator’s mindset, grounded in data, experience, and commercial sense.
Because the model that wins isn’t the most complex one. It’s the one that helps you make better decisions when the market moves.
Escape the
DEATHZONE
THE FIX
OUR CLIENTS
Starter
See what’s coming
Info
- Run forecasting
- Find budget waste
- Provide reallocation plan
Pilot
Spend Smarter
Info
- Same Starter
- PLUS: Design a testing calendar to stress test allocation and improve measurement
Scale
Upskill your team
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- Pilot
- PLUS: Provide all the tools and training your team needs to continue the measurement journey yourself